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Red BankGreen Risk

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(RFP) Multilingual Outreach Services for Borough Initiatives

BID #: 52

ISSUED: 7/31/2025

DUE: 8/19/2025

VALUE: TBD

100

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Executive Summary

The Borough of Red Bank is seeking proposals from qualified firms to provide multilingual community outreach services. The selected contractor will plan, implement, and report on a strategic outreach program. This initiative is grant-funded and aims to improve access to services, promote available resources, and engage residents who may face linguistic or cultural barriers. The deadline for submissions is August 19, 2025, at 11:00 AM.

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Bid Title:
(RFP) Multilingual Outreach Services for Borough Initiatives
Category:
Bid-RFP-RFQ Opportunities
Status:
Closed
Description:
PURPOSE AND OVERVIEW
The Borough of Red Bank is requesting proposals from qualified firms to provide
multilingual community outreach services
to support a range of municipal, local initiatives aimed at improving access to services, promoting available resources, and engaging residents who may face linguistic or cultural barriers.
This
fully grant funded engagement initiative
is designed to enhance equity in communication, ensuring that all residents—including those who speak languages other than English—are informed of and have access to important municipal, local and state services and programs.
The selected contractor will be responsible for planning, implementing, and reporting on a strategic, multilingual outreach program that incorporates
direct engagement methods
(door-to-door canvassing, phone banking, and text messaging), supported by printed and digital outreach materials.
SCOPE OF SERVICES
The successful proposer will be expected to perform the following:
A. Planning & Program Design
Develop a targeted outreach plan tailored to Red Bank’s demographics, geographic areas, and community needs.
Identify appropriate languages based on Red Bank’s population data (including Spanish as a minimum, others as applicable).
Define goals, anticipated outcomes, and metrics for success.
B. Direct Outreach Execution
Conduct:
Door-to-door canvassing
in selected neighborhoods.
Phone banking
and
text messaging campaigns
.
Ensure all outreach is delivered in
at least English and Spanish
, and additional languages based on need.
Provide interpreters and/or translated materials as required.
C. Staffing & Oversight
Recruit, train, and supervise all canvassing and outreach staff.
Ensure proper background checks and training in respectful engagement practices.
Maintain adequate staff levels to ensure timely and thorough coverage of target areas.
D. Materials & Technology
Design and produce printed outreach materials (flyers, brochures, door hangers).
Provide or license technology platforms needed for phone and text banking.
Supply all tablets, mobile devices, or tracking forms as necessary for outreach.
E. Reporting & Evaluation
Submit biweekly progress reports detailing:
Number of residents reached by method and language.
Qualitative data (resident feedback, key concerns).
Summary of outreach team activity and issues encountered.
Provide a final report summarizing the effectiveness of the outreach campaign and recommendations for future efforts.
III. PROGRAM FOCUS AREAS
Outreach messaging will be directed by the Borough Manager (or his designee) and Community Engagement Coordinator and may include, but is not limited to:
Affordable housing programs
Utility assistance and arrearage relief programs
Health and wellness services
Veterans support programs
Public health and emergency preparedness information
Recreation
State and Local Assistance programs
Any additional initiatives designated by the Borough during the contract period
PROGRAM FOCUS AREAS
Outreach messaging will be directed by the Borough Manager (or his designee) and Community Engagement Coordinator and may include, but is not limited to:
Affordable housing programs
Utility assistance and arrearage relief programs
Health and wellness services
Veterans support programs
Public health and emergency preparedness information
Recreation
State and Local Assistance programs
Any additional initiatives designated by the Borough during the contract period
TERMS & CONDITIONS
The Borough reserves the right to reject any or all proposals.
All proposals will remain valid for
60 days
.
The selected proposer will enter into a formal contract with the Borough of Red Bank.
Proposers must comply with
New Jersey Local Public Contracts Law
, N.J.S.A. 40A:11-1 et seq.
Publication Date/Time:
8/4/2025 5:30 PM
Closing Date/Time:
8/19/2025 5:00 PM
Submittal Information:
Borough of Red Bank Attn: James Gant, Borough Manager C/o Joy Cognata, Confidential Aide 4th Floor 9
Contact Person:
All inquiries must be submitted in writing to:
James Gant, Borough Manager via Joy Cognata, Confidential Aide
jgant@redbanknj.org & jcognata@redbanknj.org
Questions must be submitted no later than August 14, 2025.
Qualifications:
QUALIFICATIONS
Respondents must meet the following minimum qualifications:
• At least 10 years of demonstrated experience in community outreach or engagement work.
• Proven experience working in multilingual or multicultural environments.
• Familiarity with Monmouth County municipalities or similar urban/suburban communities preferred.
• Ability to mobilize staffing quickly and flexibly.
• Experience working with local government or public agencies is strongly preferred.
Special Requirements:
SUBMISSION REQUIREMENTS
Each proposal must include the following components:
1. Cover Letter
o Briefly introducing the firm and identifying the main point of contact.
2. Company Qualifications
o Description of your firm's relevant experience.
o Organizational structure and capabilities.
3. Key Personnel
o Names, titles, and resumes of key staff.
o Staffing plan for outreach efforts.
4. Approach & Methodology
o Narrative describing your outreach approach.
o Tools and systems to be used for canvassing, calling, and messaging.
5. Work Plan & Timeline
o Schedule for outreach activities, staff recruitment, and reporting.
6. Cost Proposal
o A total cost for services from September 1 – December 31, 2025.
o Include a narrative describing how funds will be allocated (staffing, materials, overhead, etc.).
7. References
o At least three (3) references from similar work with government or nonprofit organizations.
8. Required Forms
o Business Registration Certificate
o Statement of Ownership Disclosure
o Non-Collusion Affidavit
o Affirmative Action Certificate (or AA-302 form)
o Disclosure of Investment Activities in Iran
o Any other forms required by the Borough or State statutes
Miscellaneous:
EVALUATION CRITERIA
All complete and timely proposals will be evaluated based on the following:
Criteria Points
Relevant experience and qualifications 40
Understanding of Red Bank and its community 10
Past performance and similar projects 10
Clarity and effectiveness of outreach strategy 15
Cost effectiveness 25
Total Possible Points 100
*The Borough reserves the right to conduct interviews with top-rated respondents.
Related Documents:
Community Outreach_RFP
Return To Main Bid Postings Page
Live Edit

Document Text

--- Document: Community Outreach_RFP ---
 
 
 
 
BOROUGH OF RED BANK 
REQUEST FOR PROPOSALS (RFP) 
Multilingual Outreach Services for Borough Initiatives 
 
Release Date: July 31, 2025 
Proposal Due Date: Tuesday, August 19, 2025 at 11:00 AM (Eastern Time) 
Contract Period: September 1, 2025 – December 31, 2025 
Submission Address: 
Borough of Red Bank 
Attn: James Gant, Borough Manager 
C/o Joy Cognata, Confidential Aide 
4th Floor 
90 Monmouth Street 
Red Bank, NJ 07701 
 
I. PURPOSE AND OVERVIEW 
The Borough of Red Bank is requesting proposals from qualified firms to provide multilingual 
community outreach services to support a range of municipal, local initiatives aimed at improving 
access to services, promoting available resources, and engaging residents who may face linguistic or 
cultural barriers. 
This engagement is designed to enhance equity in communication, ensuring that all residents—including 
those who speak languages other than English—are informed of and have access to important 
municipal, local and state services and programs. 
The selected contractor will be responsible for planning, implementing, and reporting on a strategic, 
multilingual outreach program that incorporates direct engagement methods (door-to-door canvassing, 
phone banking, and text messaging), supported by printed and digital outreach materials. 
 
II. SCOPE OF SERVICES 
The successful proposer will be expected to perform the following: 
A. Planning & Program Design 
• 
Develop a targeted outreach plan tailored to Red Bank’s demographics, geographic areas, and 
community needs. 
• 
Identify appropriate languages based on Red Bank’s population data (including Spanish as a 
minimum, others as applicable). 
• 
Define goals, anticipated outcomes, and metrics for success. 
B. Direct Outreach Execution 
• 
Conduct: 
o 
Door-to-door canvassing in selected neighborhoods. 
o 
Phone banking and text messaging campaigns. 
• 
Ensure all outreach is delivered in at least English and Spanish, and additional languages based 
on need. 
• 
Provide interpreters and/or translated materials as required. 
C. Staffing & Oversight 
• 
Recruit, train, and supervise all canvassing and outreach staff. 


 
 
 
 
• 
Ensure proper background checks and training in respectful engagement practices. 
• 
Maintain adequate staff levels to ensure timely and thorough coverage of target areas. 
D. Materials & Technology 
• 
Design and produce printed outreach materials (flyers, brochures, door hangers). 
• 
Provide or license technology platforms needed for phone and text banking. 
• 
Supply all tablets, mobile devices, or tracking forms as necessary for outreach. 
E. Reporting & Evaluation 
• 
Submit biweekly progress reports detailing: 
o 
Number of residents reached by method and language. 
o 
Qualitative data (resident feedback, key concerns). 
o 
Summary of outreach team activity and issues encountered. 
• 
Provide a final report summarizing the effectiveness of the outreach campaign and 
recommendations for future efforts. 
 
III. PROGRAM FOCUS AREAS 
Outreach messaging will be directed by the Borough Manager (or his designee) and Community 
Engagement Coordinator and may include, but is not limited to: 
• 
Affordable housing programs 
• 
Utility assistance and arrearage relief programs 
• 
Health and wellness services 
• 
Veterans support programs 
• 
Public health and emergency preparedness information 
• 
Recreation 
• 
State and Local Assistance programs 
• 
Any additional initiatives designated by the Borough during the contract period 
 
IV. QUALIFICATIONS 
Respondents must meet the following minimum qualifications: 
• 
At least 10 years of demonstrated experience in community outreach or engagement work. 
• 
Proven experience working in multilingual or multicultural environments. 
• 
Familiarity with Monmouth County municipalities or similar urban/suburban communities 
preferred. 
• 
Ability to mobilize staffing quickly and flexibly. 
• 
Experience working with local government or public agencies is strongly preferred. 
 
V. SUBMISSION REQUIREMENTS 
Each proposal must include the following components: 
1. Cover Letter 
o 
Briefly introducing the firm and identifying the main point of contact. 
2. Company Qualifications 
o 
Description of your firm's relevant experience. 
o 
Organizational structure and capabilities. 
3. Key Personnel 
o 
Names, titles, and resumes of key staff. 
o 
Staffing plan for outreach efforts. 


 
 
 
 
4. Approach & Methodology 
o 
Narrative describing your outreach approach. 
o 
Tools and systems to be used for canvassing, calling, and messaging. 
5. Work Plan & Timeline 
o 
Schedule for outreach activities, staff recruitment, and reporting. 
6. Cost Proposal 
o 
A total cost for services from September 1 – December 31, 2025. 
o 
Include a narrative describing how funds will be allocated (staffing, materials, overhead, 
etc.). 
7. References 
o 
At least three (3) references from similar work with government or nonprofit 
organizations. 
8. Required Forms 
o 
Business Registration Certificate 
o 
Statement of Ownership Disclosure 
o 
Non-Collusion Affidavit 
o 
Affirmative Action Certificate (or AA-302 form) 
o 
Disclosure of Investment Activities in Iran 
o 
Any other forms required by the Borough or State statutes 
 
VI. EVALUATION CRITERIA 
All complete and timely proposals will be evaluated based on the following: 
Criteria 
Points 
Relevant experience and qualifications 
40 
Understanding of Red Bank and its community 10 
Past performance and similar projects 
10 
Clarity and effectiveness of outreach strategy 15 
Cost effectiveness 
25 
Total Possible Points 
100 
The Borough reserves the right to conduct interviews with top-rated respondents. 
 
VII. SUBMISSION INSTRUCTIONS 
• 
Submit one (1) original and two (2) paper copies. 
• 
Proposals must be sealed and clearly labeled: 
"RFP – Multilingual Outreach Services" 
Deliver by hand or mail no later than: 
Tuesday, August 19, 2025 at 11:00 AM 
Borough of Red Bank 
Attn: James Gant, Borough Manager 
C/o Joy Cognata, Confidential Aide 
90 Monmouth Street 
Red Bank, NJ 07701 
 


 
 
 
 
VIII. QUESTIONS 
All inquiries must be submitted in writing to: 
 James Gant, Borough Manager via Joy Cognata, Confidential Aide 
 jgant@redbanknj.org & jcognata@redbanknj.org 
Questions must be submitted no later than August 14, 2025. 
 
IX. TERMS & CONDITIONS 
• 
The Borough reserves the right to reject any or all proposals. 
• 
All proposals will remain valid for 60 days. 
• 
The selected proposer will enter into a formal contract with the Borough of Red Bank. 
• 
Proposers must comply with New Jersey Local Public Contracts Law, N.J.S.A. 40A:11-1 et seq.